I still remembered vividly that there was a long queue when this place first started but the hype seemed to have died down as there was no maddy crowds that I had imagined. Still, there was a steady stream of customers which is of course, a good sign.
The raw timber walls and minimalist decor exemplifies the Muji philosophy and so does the food; simple without adding too much unnecessary ingredients. In short, it is pretty much the same as the outlets in Japan, just that the range of deli selection is smaller and prices are steeper.
Mix and match the cold deli items ($2.80) and hot deli items ($4.80) at your own desire or get a set that comes with soup/rice/bread. The display counter doesn't look as appetizing as they could be; some dishes looked rather stale as if they have been placed there for the entire day.
Some items are tasty but some are not. For instance, the spinach soy milk gratin was light and creamy but the summer caesar salad was quite bland. Same goes for the diluted cup of Rikyu Chai. That said, some of the common menu items like the Roasted Tea Pudding ($5.40) was actually better than the one in Tokyo. It is silkier with gentle perfumes of milk tea. I like the wobbly Caramel Pudding ($4.50) as it has a subtle bitter taste in the syrup to cut through the sweetness.
Skip the Matcha Cheesecake with Sesame Ice cream ($7.90) and just head for the Matcha Cheesecake ($5.40) if green tea dessert is a must. The tiny scoop of black sesame ice cream was too icy and did not justify the hefty tag of $2.50. The matcha cheesecake which belonged to those baked, dense version, tasted good but could ramp up the matcha intensity.
04 – 36 to 40 Orchard Paragon, 290 Orchard Road, Singapore 238859
+65 6735 0123